Google+ iOS app with fresh and beautiful UI

As noted earlier today (http://j.mp/LmvXdt) Google provided its iOS app (only made for smartphones) a really beautiful new UI with a lot of graphical elements that are completily revamped and differ completely from the old version.

In comparison to other social network applications (Facebook et al) this sets a great new standard and proves Google's capability to improve and develop software, especially for mobile.

Unfortunately social networks' UI is only one component of the complete experience and especially the lacking activity of Google+ users is significant low compared to users at Facebook or Twitter etc.

Driving activity to social network applications could be created by a better UI, but social interaction (sharing, messaging, gaming) needs to be pushed harder to get people switch from other networks.

The recent attempt by Facebook to integrate applications and especially mobile apps into theor offerings is exactly a step to keep users even tider to the framework of FB then the UI optimization of G+ for mobile could possibly bring to the table.

Google+: a mobile app with sense and soul